Founder content · New York City & the NY area

One hour on camera. A month of content.

We record with you in a New York studio (or remotely), then turn that one session into a month of long-form video, short clips, articles, and posts — published to your channels. You stay in front of customers and investors without living in a content calendar.

For founders in any industry. If you can explain what you sell on a sales call, you can do this.

Calendar Animation

Record

You talk through what you know, on camera, in person or virtually.

Create

We cut it into video, clips, articles, and posts in your voice.

Ship

We publish it to your channels on a set cadence. Nothing sits in a folder.

Grow

Customers and investors find you already familiar. Inbound warms up.

1
Recording day
30+
Assets per month
4
Weeks of runway
5 days
To first post live
Why now

Nobody is waiting for you to get around to it.

  • Your next customer looks you up before they reply. Your next investor tracks you for months before a round opens. If there's nothing there, that's the impression they walk away with.
  • The founder who started posting six months ago is the one getting the intro, the inbound, and the forward inside a firm. Not because they're better. Because they're visible.
  • You have the insight. What you don't have is a second job filming, editing, writing, and scheduling it. That's the gap we close.
Don't push visibility to next quarter. Again.
How it works

Three steps. You show up once.

Your only job is to talk about what you already know. We handle everything else.

1

The recording day

Show up to a booked studio in New York — or join remotely — for a two-hour block, about an hour of it on camera. We run the cameras and guide the conversation against an outline built from a pre-call: your customers, your market, and the things you already say in every sales meeting.

Studio booked and crewed
Pre-call outline and hook prep
Multi-cam video and clean audio
2

The breakdown

We pull the moments worth repeating and rebuild them across formats: a long-form episode, vertical clips, written posts, and search-friendly articles. One conversation becomes a library.

Long and short-form edits
Articles and blog posts
Captions, thumbnails, hooks
3

It goes live

Content publishes on your channels on a real cadence, in your voice. You approve the plan once, then watch a month of visibility run without touching it.

Scheduling and posting handled
Channel-native formatting
Monthly performance readout
What you get

One session, unpacked.

Every asset is cut from your own words on camera. Nothing generic, nothing ghost-written from a template.

Book a call
1-2

Long-form videos

A full episode for YouTube, your site, or a podcast feed

12+

Short-form clips

Vertical cuts for Reels, Shorts, and TikTok

4

Articles

Search-friendly writing drawn from the conversation

16+

Social posts

LinkedIn and X, written in your voice

Posting & scheduling

Published to your channels on a set cadence, so nothing sits in a folder

A month of visibility

Consistent presence in front of customers, investors, and future hires

Why any of this matters

Content that wins customers and investors.

Two audiences decide whether your company gets its next customer and its next round. Both of them look you up before they ever talk to you. Every asset we make is cut for one of them.

For customers

Buyers research quietly long before they reply. Content that explains the problem you solve, in their language, does the convincing while you sleep — and warms up outbound before you ever send it.

  • Proof you understand their problem
  • Warmer outbound and faster replies
  • Shortens the trust gap with a young company
  • Something to send after a first call

For investors

Investors track founders long before a round opens. A visible point of view makes you familiar by the time you're raising, and easy for one partner to forward to another.

  • Familiar name before the raise
  • Evidence you understand your market
  • Easy to forward inside a firm
  • Signals momentum between rounds
Built for founders across industries
Consumer & D2C
Fintech
Healthcare
Real estate
Professional services
Hospitality & food
Climate & energy
B2B software
Media & creator businesses
Marketplaces
Yours
Where we record

In person in New York. Remote if you need it.

In-person is our core offer because the footage is stronger and the conversation is better. If you're outside the area or on the road, we run it remotely and manage the whole setup.

Best value

New York, in person

A two-hour session with our crew in a booked studio. Multi-cam, proper lighting and sound, and a producer in the room pulling the threads worth keeping. One session, a month of runway.

Studio sourced and booked
Full crew on site
Multi-cam and broadcast audio
Producer-led conversation
B-roll and office footage
Highest usable output

We come to you: Manhattan · Brooklyn · Queens · Jersey City & Hoboken · Westchester · Long Island · Hudson Valley

Remote

For founders outside New York or travelling. We run a high-fidelity remote session and manage setup, pre-checks, and troubleshooting live.

High-fidelity remote capture
Same content output per session
Setup and pre-checks handled
No travel required
Pricing

One price. No proposal.

Every tier gets the full month: 30+ assets, posting handled, a readout at the end. The price changes with how we record, not how much you get.

30+ assets, every tier
Posting included
3-month minimum
10% off when you prepay the quarter
Remote
$3,500 / month

For founders outside New York, or on the road. Same month of content, recorded from wherever you are.

  • One producer-led remote session a month
  • Setup, pre-checks, live troubleshooting
  • 1–2 long-form videos, 12+ clips
  • 4 articles, 16+ social posts
  • Scheduled and posted to your channels
  • Monthly performance readout
Book a call

Billed quarterly

Most founders pick this
New York, in person
$6,000 / month

For founders in NYC and the NY area. A booked studio, a crew, and a producer in the room. The strongest footage we make.

  • One two-hour studio session a month
  • Studio, crew, multi-cam, broadcast audio
  • 1–2 long-form videos, 12+ clips
  • 4 articles, 16+ social posts
  • Scheduled and posted to your channels
  • Monthly performance readout
Book a call

Billed quarterly

New York, Studio+
$8,500 / month

For founders who want more on the record, or a co-founder in the frame. A longer session, full crew, and B-roll on location.

  • Extended full-service studio session
  • Second founder or exec, same session
  • B-roll shot at your office
  • 50+ assets across both people's channels
  • Scheduled and posted to your channels
  • Monthly performance readout
Book a call

Billed quarterly

Need a second session in the month, or someone to work the comments and DMs? Both are add-ons — ask on the call.
$299
One time · credited to month one

Not ready for a month? Send us one note.

Record a two-minute voice or video note on your phone about anything you'd say on a sales call. Within five business days you get three to four finished pieces in your voice, plus a 15-minute readout. Book a month within two weeks and the $299 comes off your first invoice.

1
Record a 2-min note
2
We send back 3–4 pieces
3
15-min readout
Start for $299

Card checkout. No call required.

Who we are

Marketers who have run a company.

Yellow Pebble is a New York brand and content studio. We're founders ourselves — six years bootstrapped — and we've built content for Fortune 500 teams and venture-backed startups alike. So we know what a founder's calendar looks like, and we know what customers and investors actually respond to.

We can sit across from you, follow the conversation wherever your business takes it, and find the part your customer will care about. The result sounds like you, not like a marketing team guessing at what you do.

WORK INCLUDES Wolters Kluwer · ADP · GreyOrange · and a growing roster of founder-led companies

Founder-led

We've sat in your seat. We know what gets pushed to next quarter, and why.

Commercial

We cut for what customers and investors respond to, not for vanity metrics.

Consistent

One day a month keeps you visible all month. That's the whole point.

FAQ

Common questions.

What actually happens on the recording day?

We book a studio in New York, bring the crew, and run a two-hour block — about an hour of that is you on camera. Before that we send a short outline built from a pre-call, so you know the shape of the conversation. You talk, we capture it multi-cam with proper audio, and we grab B-roll if it helps. Most founders are surprised how fast it goes.

How is one session enough for a month of content?

An hour of focused conversation produces far more usable material than most people expect. From it we cut a long-form episode, a dozen or more vertical clips, four written pieces, and the posts that carry them. The constraint is rarely footage. It's editorial judgment about what deserves to be repeated, and that's the part we bring.

I'm not a "content person." Will this work for me?

Yes. You don't need to be polished or have a point of view worked out in advance. You need to be able to explain what you sell, who it's for, and what you've learned doing it — which you already do on every sales call. The producer in the room does the rest.

Do you post it for us, or just hand over files?

We publish. Files sitting in a folder are the most common reason content programs die, so scheduling and posting to your channels is part of the work. You approve the plan once and it runs.

What if we're not in New York?

In-person NYC is our core focus because the output is stronger, but we run remote sessions too. We handle the setup, pre-checks, and live troubleshooting so the capture quality holds up.

Why a three-month minimum?

Month one is calibration — we learn your voice and your audience learns you exist. Months two and three are where the inbound, the replies, and the investor forwards start showing up. Judging the program on one month would sell you short, so we don't offer it. If you'd rather try before committing, the $299 starter exists for exactly that.

How long until the first content is live?

First assets are typically live within five days of recording, with the full month scheduled out from there. We can move faster when there's a reason to.

Will it sound like us, or like an agency?

Everything comes from your own words on camera. We don't flatten it into generic marketing language — we cut for the moments a customer or investor would actually stop on.

Book a call

Let's get one day on the calendar.

Tell us about your company and where you want to be seen. We'll come back within two business days with a recording plan and what a first month would look like.

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You leave with a content angle you can use either way

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30 minutes, no deck, no pitch

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We'll tell you if we're not the right fit

Studio days are limited each month. Book your call now to hold a recording date before the calendar fills.
No newsletter. No sequence. One reply from a human.

Got it. Talk soon.

We'll come back within two business days with a recording plan and what a first month would look like.
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